About Us

About Us

At Harley-Davidson® Bowling Green, we are dedicated to providing our customers with products and services that Harley® riders have come to expect from Harley-Davidson®. Our courteous and certified staff are always ready to serve you.

Located off Interstate 65 at Exit 22 is South Central Kentucky’s premier Harley-Davidson® dealership, with a large selection of new, used, and custom Harley-Davidson® motorcycles for you to choose from. With a selection this big there is no need to look anywhere else. Harley-Davidson® Bowling Green offers genuine Harley-Davidson® motorcycle parts and accessories and a team of trained technicians to serve you. We also have a great selection of the latest in MotorClothes® merchandise. Let us get you riding today.

Harley-Davidson® Bowling Green is a proud sponsor of the following organizations:

  • Barren River Area Child Advocacy center
  • American Red Cross
  • Toys for Tots
  • Community Action of Southern KY

We are a proud member of the Martin Automotive Group.

Harley-Davidson® Bowling Green is conveniently located near the areas of Morgantown, Russellville, Franklin and Scottsville.

Our goal is to provide the absolute best dealership experience possible! We have a knowledgeable staff that is ready to help you with all of your Harley-Davidson® needs. Come visit us and check out our Parts and MotorClothes® departments to accessorize your bike or to gear up for the road. We also have a full Service department to help you ensure your bike is riding safely. Check back with us often for news on exciting events, inventory updates, and specials in all our departments.

With so many happy riders it's easy to see why Premium USA Dealer Harley-Davidson® is your trusted source for Harley-Davidson® motorcycles. There are a number of reasons why so many riders flock to the Premium USA Dealer Harley-Davidson® showroom, so we're going to do our best to outline them all for you.

First and foremost, we're renowned for our superb selection of new Harley-Davidson® models, plain and simple. Of course, our love for these bikes often brings them back to our showroom in a number of ways.

For instance, when it comes time to upgrade, many of our loyal customers return their motorcycle to be traded in. These used motorcycles are also offered to our valuable customers, some are even certified with the same guaranteed performance and quality as new ones.

Helping you find your next Harley® is only the beginning of the Premium USA Dealer Harley-Davidson® experience, though. From there, our team of financing experts will help you ride home that motorcycle you've been eyeing on your terms.

Of course, nobody wants to be forgotten after the purchase of a new or used Harley-Davidson®. That's why we staff Certified H-D® Technicians and Parts Specialists that are highly trained and equipped with the latest Harley-Davidson® parts.